Intro To Instagram Stories Marketing

Instagram Stories has become the hottest platform to market your product or service. For those that have been in the game already probably know this. Instagram Stories is a way to give your audience quick bites size pieces of content or information. Stories seem to have more engagement than regular posts. People feel it’s easier to just hit the stories and get updates than actually visit your page or post. Just think about how you engage with content. Especially since the stories tab is placed at the top of the Instagram page. The feed is right there and you can easily hit it.

• Creating stories content

  There are serval apps for creating Instagram stories content. Instagram has its own. Which is pretty good and decent. But you want to make your stories stand out and be above average by exploring other stories apps. Apps for creating Instagram Stories

• Posting

  You can post your stories as much as you like. They expire in 24hrs which makes it good so it doesn’t clog up your feed. They range in 15 secs clips. so can create something that is 15 secs long or longer it will just be broken up in the 15 secs clips .for instance a 60-sec clip will be broken into 4- 15 secs clips.

• Reshare your posts as Stories

  You can also share your posts as stories. Try this out and see if your stories get more engagement than the post . You can also share other content from other people's posts that’s related to your brand or service. This is a way to have other people’s content resonate with your audience. The story will lead them back to the original content source too.

  Analytics

• The next thing is you will wasn’t to track your content and see how it’s performing. Which got the most engagement, likes, clicks, etc. You can do this by looking at insights within stories. This way you can know what is working and what is not so effective. With this data, you can keep refining and trying different strategies.